Tell us about yourself: an intro to you, your business, family, fur-family etc. Where do live? And what is your business name (IG handle), the products you sell & services you provide, + your target market?
My name is Lori, I live north of Atlanta in GA. My professional career has been in Art education for over 20 years. My original degree was in graphic design. My business name is @bloomthree and my design IG handle is @lorib_designs. My shop brand and designs are inspired by my grandchildren - Both of my daughters were pregnant in 2020 at the same time. And it is through the encouragement of my daughters that Bloom Three was started. I created designs for their babies out of my love for art and put them on swaddles, blankets and towels. My target market is children and soon to grow into caretakers / Moms!
How long ago did you start your business? And what (or who) inspired you to become an entrepreneur? (ie. life changing event, mompreneur, the pandemic?)
I started Bloom Three in January 2021. Both of my daughters and my husband encouraged me to start a shop where I could offer the designs I successfully created for my grandchildren and to others.
How did you come to learn what you do? (self-taught, education, classes, books, mentors etc.)
I have been an artist and teacher for as long as I can remember. Surface design is a new journey. I have been learning technology and design techniques through Immersion, a course offered by Bonnie Christine. I am developing and learning new techniques everyday!
What has been the most rewarding phase of your career / entrepreneurship? (ie. sold out stock, testimonials, IG following?)
Knowing that customers are enjoying the same designs and products I created for my family. And my Instagram following is growing, but knowing the customers are satisfied is a huge win!
What is the most challenging part about being an entrepreneur? (ie. time management, asking for help, juggling life, paying the bills?)
Time management is important! I am still teaching full time during a pandemic. Coming home at night, learning and building a brand is not like work; it actually energizes me! But it is important to have family time too - Work balance is hard.
What do you do for inspiration? Do you ever hit creative roadblocks and how do you overcome them?
So far I have not hit creative roadblock. I find inspiration in looking back at my photography, I love to take pictures. Going for walks and family time inspires me.
What’s the secret to your success (personally/professionally/spiritually)?
To trust in my gift, knowing that I love creating is a huge motivation. Support from family, and continuing to grow in my craft.
What advice do you have for other entrepreneurs just starting out? Do you have any tips or tricks you learned along the way that you’d like to share?
I learned from the course I am enrolled in - “do one thing every day towards your goal.” That is very freeing. It's not a race, it’s a journey for me to find success in what I love to do.
What do you think the #girlboss / creative female community needs right now?
Support each other, collaborate and grow knowing that what you are putting out there in your business is valuable.
What are you working on now and what’s in store for your business this year? Or do you have anything extra you want to share with us - business or personal related?
Right now I am working on adding holiday specific items for babies and toddlers. And I am looking forward to expanding my designs to wallpaper and art prints for baby decor.